Owner Promotion Funnel · For Brand Owners Running A Launch
Promote Your Brand With
Editorial, Podcast & Facility-Tour Coverage
A productized 3-tier funnel for SMB supplement, cosmetic, and functional-food brand owners who want to amplify a launch using the cluster's owned media — without negotiating one placement at a time.
Starting from $2,500 · Built for SMBs · 4 spots open per quarter
Three Tiers — Pick Your Amplification Level
From Article Placement to Full Facility Tour
Every tier includes the prior tier — so Tier 3 is a strict superset of Tier 2 and Tier 1. Prices below are starting points — final price depends on category, asset count, and location for facility tours.
Tier 1 — Article Placement
starting / scoped per fit
Editorial article in Nourify + Manufacturing Hub + 1 distributed press release. Built for brand-launch announcement and SEO backlink stack.
Deliverables
- Editorial article on nourify-beautify.com (~1,200 words, ingredient-angle)
- Cross-post on the manufacturing.host editorial network (manufacturing-angle)
- One press release written + distributed to wire (~250+ pickups typical)
- Two ingredient/brand-tagged social posts on Nourify channels
- SEO backlink stack (Nourify + Manufacturing Hub + wire syndications)
- Turnaround: 3–4 weeks from kickoff
Best For
- · Brand launch announcement
- · New SKU / formulation reveal
- · Founder origin story article
Tier 2 — Podcast Feature
starting / scoped per fit
Tier 1 + 30-minute Nourify episode + 3 social cuts + transcript-SEO blog. Built for founders who want a hero media asset plus the article stack.
Deliverables
- Everything in Tier 1
- 30-minute Nourify podcast episode with the founder or scientific lead
- Edited and published on all 5 platforms (Spotify / Apple / YouTube / TikTok / Podbean)
- 3 short-form social cuts (Reels / Shorts / TikTok) for the brand to repost
- Full transcript-SEO blog post on nourify-beautify.com
- Newsletter feature in The Ingredient Decoder
- Turnaround: 4–6 weeks from kickoff
Best For
- · Series A / Seed-stage founder authority push
- · Pre-PR campaign credibility asset
- · New product launch with founder-led story
Tier 3 — Facility Tour Spotlight
starting / scoped per fit
Tier 2 + filmed facility tour at the brand's manufacturing site + cross-cluster amplification with Manufacturing Hub. Built for brands whose manufacturing IS the story.
Deliverables
- Everything in Tier 2
- Filmed facility tour at the brand's manufacturing site (1-day shoot)
- Polished video tour (~6–10 min) + 3 short-form vertical cuts
- Co-published facility-tour story on manufacturing.host
- Featured slot in the Manufacturing Hub "Featured Lab + Brand Tours" series
- Cross-promotion across the cluster (Nourify + Manufacturing Hub + Qalitex Insights)
- Two-quarter SEO + brand-mention follow-up reporting
- Turnaround: 8–10 weeks from kickoff (location + crew dependent)
Best For
- · GMP-grade contract manufacturer wanting brand owners to see the facility
- · Vertically-integrated D2C supplement brand showcasing in-house production
- · European manufacturer entering the North American market
What You're Actually Buying
Owned Media + Production + Distribution — Bundled
Most SMB brand owners try to negotiate this one placement at a time and burn 6–8 weeks doing it. We bundle the media, the production, and the distribution into one signed agreement with one project lead.
Owned editorial properties
Nourify & Beautify (ingredient-curious consumer audience) + Manufacturing Hub (industry editorial). No paid third-party placements with murky attribution.
Production by a credentialed host
Nour Abochama is a working lab scientist and Qalitex co-founder. Editorial framing leans on real product / ingredient knowledge — not influencer fluff.
Press release distribution
Tier 1 includes a wire-distributed release with typical pickup of 250+ syndications, primarily regional + trade press in beauty / supplements / functional food.
Filmed facility tour (Tier 3)
On-location 1-day shoot with editorial supervision from the Manufacturing Hub team. Premium polish, suitable for fundraising decks and trade-show booths.
SEO backlink stack
Editorial backlinks from nourify-beautify.com, manufacturing.host, and the wire syndication footprint — meaningful for organic discovery, not just vanity coverage.
Cluster cross-promotion
Where the story fits, we cross-link from Qalitex Insights and other cluster properties. One agreement, multi-property surface area.
Editorial Partnership · Tier 3 Coordination
Tier 3 Is Co-Produced With Manufacturing Hub
For Tier 3 facility-tour spotlights, Nourify produces the brand-side story (founder, ingredient angle, consumer-facing narrative) and Manufacturing Hub produces the facility-side coverage (shop-floor, equipment, GMP / quality systems, workforce).
Both stories are cross-promoted across the cluster — so a single Tier 3 engagement results in coordinated coverage on two editorial properties hitting two different reader bases (consumers + industry).
Manufacturing Hub is a multi-author editorial property covering CNC, factory tours, Industry 4.0, and quality compliance — anchored by veteran contributors with 25+ years in manufacturing. Visit manufacturing.host to see the editorial format your facility-side story would take.
Visit Manufacturing Hub →3-Step Intake
From Intake Form to Kickoff in About a Week
01
Tell us about your brand
Submit the intake form below — name, brand URL, tier of interest, launch goal. Takes about 2 minutes.
02
20-minute scoping call with Nour
We confirm fit (ingredient story, manufacturing story, audience overlap) and lock the tier + final scope + price.
03
Kickoff + production
On signed agreement + 50% deposit, production begins. You get a single project channel for asset review and approvals.
Submit Intake
Tell Us About Your Launch
We respond within one business day with a 20-minute scoping call invite. No spam — only Nour or her team replies.
Thanks — intake received.
Nour or her team will email you within one business day with a 20-minute scoping call invite. If you don't see it, check your spam folder or write to hello@nourify-beautify.com.
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