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Owner Promotion Funnel · For Brand Owners Running A Launch

Promote Your Brand With
Editorial, Podcast & Facility-Tour Coverage

A productized 3-tier funnel for SMB supplement, cosmetic, and functional-food brand owners who want to amplify a launch using the cluster's owned media — without negotiating one placement at a time.

Starting from $2,500 · Built for SMBs · 4 spots open per quarter

Three Tiers — Pick Your Amplification Level

From Article Placement to Full Facility Tour

Every tier includes the prior tier — so Tier 3 is a strict superset of Tier 2 and Tier 1. Prices below are starting points — final price depends on category, asset count, and location for facility tours.

Tier 1 — Article Placement

$2,500 +

starting / scoped per fit

Editorial article in Nourify + Manufacturing Hub + 1 distributed press release. Built for brand-launch announcement and SEO backlink stack.

Deliverables

  • Editorial article on nourify-beautify.com (~1,200 words, ingredient-angle)
  • Cross-post on the manufacturing.host editorial network (manufacturing-angle)
  • One press release written + distributed to wire (~250+ pickups typical)
  • Two ingredient/brand-tagged social posts on Nourify channels
  • SEO backlink stack (Nourify + Manufacturing Hub + wire syndications)
  • Turnaround: 3–4 weeks from kickoff

Best For

  • · Brand launch announcement
  • · New SKU / formulation reveal
  • · Founder origin story article
Choose Tier 1
Most Popular

Tier 2 — Podcast Feature

$6,500 +

starting / scoped per fit

Tier 1 + 30-minute Nourify episode + 3 social cuts + transcript-SEO blog. Built for founders who want a hero media asset plus the article stack.

Deliverables

  • Everything in Tier 1
  • 30-minute Nourify podcast episode with the founder or scientific lead
  • Edited and published on all 5 platforms (Spotify / Apple / YouTube / TikTok / Podbean)
  • 3 short-form social cuts (Reels / Shorts / TikTok) for the brand to repost
  • Full transcript-SEO blog post on nourify-beautify.com
  • Newsletter feature in The Ingredient Decoder
  • Turnaround: 4–6 weeks from kickoff

Best For

  • · Series A / Seed-stage founder authority push
  • · Pre-PR campaign credibility asset
  • · New product launch with founder-led story
Choose Tier 2
Premium

Tier 3 — Facility Tour Spotlight

$18,000 +

starting / scoped per fit

Tier 2 + filmed facility tour at the brand's manufacturing site + cross-cluster amplification with Manufacturing Hub. Built for brands whose manufacturing IS the story.

Deliverables

  • Everything in Tier 2
  • Filmed facility tour at the brand's manufacturing site (1-day shoot)
  • Polished video tour (~6–10 min) + 3 short-form vertical cuts
  • Co-published facility-tour story on manufacturing.host
  • Featured slot in the Manufacturing Hub "Featured Lab + Brand Tours" series
  • Cross-promotion across the cluster (Nourify + Manufacturing Hub + Qalitex Insights)
  • Two-quarter SEO + brand-mention follow-up reporting
  • Turnaround: 8–10 weeks from kickoff (location + crew dependent)

Best For

  • · GMP-grade contract manufacturer wanting brand owners to see the facility
  • · Vertically-integrated D2C supplement brand showcasing in-house production
  • · European manufacturer entering the North American market
Choose Tier 3

What You're Actually Buying

Owned Media + Production + Distribution — Bundled

Most SMB brand owners try to negotiate this one placement at a time and burn 6–8 weeks doing it. We bundle the media, the production, and the distribution into one signed agreement with one project lead.

📰

Owned editorial properties

Nourify & Beautify (ingredient-curious consumer audience) + Manufacturing Hub (industry editorial). No paid third-party placements with murky attribution.

🎙️

Production by a credentialed host

Nour Abochama is a working lab scientist and Qalitex co-founder. Editorial framing leans on real product / ingredient knowledge — not influencer fluff.

📡

Press release distribution

Tier 1 includes a wire-distributed release with typical pickup of 250+ syndications, primarily regional + trade press in beauty / supplements / functional food.

🎬

Filmed facility tour (Tier 3)

On-location 1-day shoot with editorial supervision from the Manufacturing Hub team. Premium polish, suitable for fundraising decks and trade-show booths.

🔗

SEO backlink stack

Editorial backlinks from nourify-beautify.com, manufacturing.host, and the wire syndication footprint — meaningful for organic discovery, not just vanity coverage.

🤝

Cluster cross-promotion

Where the story fits, we cross-link from Qalitex Insights and other cluster properties. One agreement, multi-property surface area.

Editorial Partnership · Tier 3 Coordination

Tier 3 Is Co-Produced With Manufacturing Hub

For Tier 3 facility-tour spotlights, Nourify produces the brand-side story (founder, ingredient angle, consumer-facing narrative) and Manufacturing Hub produces the facility-side coverage (shop-floor, equipment, GMP / quality systems, workforce).

Both stories are cross-promoted across the cluster — so a single Tier 3 engagement results in coordinated coverage on two editorial properties hitting two different reader bases (consumers + industry).

Manufacturing Hub is a multi-author editorial property covering CNC, factory tours, Industry 4.0, and quality compliance — anchored by veteran contributors with 25+ years in manufacturing. Visit manufacturing.host to see the editorial format your facility-side story would take.

Visit Manufacturing Hub →

3-Step Intake

From Intake Form to Kickoff in About a Week

01

Tell us about your brand

Submit the intake form below — name, brand URL, tier of interest, launch goal. Takes about 2 minutes.

02

20-minute scoping call with Nour

We confirm fit (ingredient story, manufacturing story, audience overlap) and lock the tier + final scope + price.

03

Kickoff + production

On signed agreement + 50% deposit, production begins. You get a single project channel for asset review and approvals.

Submit Intake

Tell Us About Your Launch

We respond within one business day with a 20-minute scoping call invite. No spam — only Nour or her team replies.

We respond within 1 business day · Information is never shared